• About Us

La Pace fulfills a visceral passion for the creative process and the search for sublimity through the cultivation of the earth’s fruits.

Starting from the white canvas of a promising plot of land, we have created a marvelous vineyard, a world-class winery, and exquisite wines. We have achieved all this by leveraging the richness and uniqueness of local nature and drawing inspiration from the soul of the historical and cultural heritage of Tuscany.

To taste a La Pace wine is to take a sensorial dive into creative energy, the force of freeness and the generosity it entails, and the elegance of simplicity.

Our experts care for every single vine and bottle manually, applying certified biological methods in order to respect the natural expression of our prime materials and honor our tenets of quality and transparency without compromise. This has enabled us to offer wines scored consistently above 90 points by the most qualified wine reviews in the world since the very first vintage in 2013.


  • 1934

    Gino Maggioni, grandfather of Simone Maggioni and creator of the La Pace brand. Gino was among the most creative architects and designers in Italy in the 1920s and 1930s.

  • 1936

    The first La Pace logo, drawn by Gino after settling with his family in the Ligurian countryside near Imperia from Milan, where he had a prominent atelier for furniture manufacturing. La Pace has become a symbol of renewal and creativity.

  • 2007

    Silvano Maggioni and Marianita Valdinoci, Simone's parents, discover the land plot on which Podere La Pace is built.

  • 2007

    Simone Maggioni, the third generation, brings the La Pace concept to Tuscany and creates the winery, thus extending a tradition of entrepreneurship and exploration.

The La Pace vineyard is as much a discovery as it is a creation. The seven-hectare pocket of land on which it lies was purchased in 2007 and is situated on the Colline Metallifere of Massa Marittima and in front of the gorgeous Gulf of Follonica. A study of the geological features and micro-climatic conditions of the soil led to the decision to grow varieties having an international standing: Cabernet Franc, Cabernet Sauvignon, Merlot, Petit Verdot, Chardonnay and Viognier.

We produce a limited number of bottles, around 30.000 a year. Our wines, all certified organic, are:

Pittoresco (ex-Red Label), a cuvée of the four red grapes, strikes as hearty but agreeably smooth and owes its name to the artistic vocation and temperament of the paintress Marianita Valdinoci, Simone’s mother.

Silvano (ex-Black Label) represents a tribute to Simone’s charismatic father, and is a more complex blend of the four red grapes exalted by aging in French durmast oak barrels for a period of roughly 12-15 months.

The offering of red wines is completed by the La Pace series (ex-Gold Label); this line is only produced on select vintages and constitutes a spotlight for the purest and most defining expression of Cabernet Franc, Cabernet Sauvignon, and Merlot through three monovarietal wines aged in durmast oak for 16 months and subsequently for at least 12 months in the bottle.

Prima Viola (ex-White Label) is a graceful cuvée of Chardonnay and Viognier named after Tomaso Valdinoci, maternal grandfather of Simone who was the first violist at the La Scala theatre after World War II.

Nina is an effervescent and zesty Viognier which we ferment and refine in small oak barrels for around 10 months.

The other products on offer are a Grappa Riserva, distilled from prime red grape marc and aged in our barrels for at least 18 months, a White Grappa, an aromatic delight derived from prime Chardonnay and Viognier marc, and a delectable biological extra-virgin olive oil.


Egmond Brenninckmeijer

Private entrepreneur

Giuseppe Castaldi

Former Senior Vice President at 3M

Chris Harrison

Executive Vice President and Chief Human Resources Officer at Beacon Roofing Supply Inc.

Simone Maggioni

Managing Partner at Eric Salmon & Partners

Klas Magnusson

Former Senior Vice President Communications at Volvo Construction Equipment

Onno Maliepaard

Senior Vice President at LeasePlan

Will Margiloff

CEO of IgnitionOne

Roger Geng

CEO of Fullwon International

Helena Ma

Managing Director at IDEA communication Pte Ltd

Operating Team

Gianluca Battista

General Manager

Emiliano Falsini

Oenologist and Winemaker

Stefano Bartolomei


Luigi Guidoni

Vineyard Manager

Germana Masselli

Financial Director

Michele Bianchi

Web Master and Digital Marketing

Podere La Pace

Località Vivoli - Massa Marittima - 58024 (GR) Italy

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